After I finished college and set out in the real world, I started a small web advertising business.
All of us help small local companies build websites as well as every one of us also try to supply advertising services like search engine optimization as well as targeted pay per click ads.
I am the owner of the business, but two of our friends from my old college job came with me. All of us recently picked up a substantial advertising job that was with a nationally-known heating corporation in our area. They hired our supplier to help with an advertising campaign that will efficiently draw more clients into the doors. I came up with a great idea for a coupon that the supplier could send in the mail to anyone in the area. I sent a mock coupon as well as the heating supplier owner approved all of the details. The next afternoon, I sent the coupons to the printer and almost died when one of our employees walked over and quickly realized there was an error on the coupon. That mailer coupon was to advertise a heating tune up as well as routine maintenance appointments. The heating supplier usually charges about $60 for this appointment, but the coupon offered the price for $44.95. Unfortunately, the price on the coupon was just a little bit different. They wrote 14.95 due to a mistake. I told our employee to take everything back to the printer as well as have them fix it for free. Hopefully they will be able to finish the job quickly in a couple of days. The client was unhappy about the mailer delay, but cheerful that every one of us caught the error before he went out of business.