I thought the only social media I needed was Facebook.

I read through the HVAC website, surprised at everything he had done in a few short days

When my brother brought up the idea of using social media to grow my HVAC company, I thought it sounded odd. I thought the only social media I needed was Facebook, and that had gotten me nowhere. He explained I couldn’t use just one social media company, but I had to flood them all. He said to get my website up to its best, and start using it to build the company. Everything he said made sense, but I didn’t know how to do what he was talking about. I had a website for the HVAC company and it had all the pertinent information necessary. My brother said that the name of the HVAC company, address and phone number were not enough to attract him, let alone potential customers. I asked what he would charge to create a working website for my HVAC company. He told me that if I would let him put his name on the website as a web developer, he would not charge me anything. That was a deal I couldn’t turn down. We shook hands, and he promised to send me a look at the website he was going to develop for me by the end of the week. Saturday afternoon, he called me and gave me a website to look at. I saw my name, picture, and several pictures of my HVAC techs at work. I read through the HVAC website, surprised at everything he had done in a few short days. He asked what I thought before he made the website live. He also said that we could make additional changes after the website was up and running for a week or two.

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